It looks like Kanye West’s new album, ‘Bully,’ isn’t quite hitting the sales numbers that were initially anticipated. While early projections suggested a strong debut, a recent update paints a different picture, potentially impacting its chart performance.
Sales Projections Take a Hit
Earlier this week, reports indicated that ‘Bully’ was on track to sell between 250,000 and 275,000 units in its first week. This would have comfortably placed it at the number one spot on the Billboard 200 chart. However, new figures from HITS Daily Double, as reported by Kurrco, suggest a significant downward revision.
The revised projections now estimate ‘Bully’ will move around 117,000 copies, with only 20,000 of those being physical units. This sharp decrease means the album is now more likely to debut at number two, with K-pop group BTS’s new album ‘ARIRANG’ expected to take the top spot with around 170,000 units sold.
Fan Reactions and Potential Factors
Naturally, these revised numbers have left many Kanye West fans confused and questioning the reports, with some calling them fake in the comments section. It’s possible that delays in physical copy deliveries could be a factor, or perhaps there was a miscount in the initial estimates.
The album itself is proving to be polarizing, both musically and due to the artist behind it. While some fans are dedicated to keeping West in the mainstream, others feel he needs time for reflection. Regardless, he’s not slowing down, with upcoming performances, including a triple-headlining slot at London’s Wireless Festival in July.
- Initial Projection: 250K-275K units
- Revised Projection: ~117K units (20K physical)
- Expected Chart Position: #2 (previously #1)
- Competitor for #1: BTS’s ‘ARIRANG’ (~170K units)
What do you think about the sales projections for Kanye West’s ‘Bully’? Do you think physical delays or other factors are at play? Share your thoughts in the comments below!
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