Get ready to meet the new leading ladies of “The Magic City”! OWN is expanding its popular “Belle Collective” franchise with its first-ever spinoff, “Belle Collective: Birmingham.” This new series promises to spotlight the powerful sisterhood and entrepreneurial drive of trailblazing women in Birmingham, Alabama.
A New Chapter in ‘The Magic City’
Following the success of the original series in Jackson, Mississippi, “Belle Collective: Birmingham” heads to a new Southern locale to showcase a fresh group of women building brands, shaping culture, and redefining modern Southern bellehood. The series is set to premiere on Friday, April 10, at 9 p.m. ET/PT on OWN, immediately after the flagship show, before moving to its regular 8 p.m. slot later in the month.
At the heart of this new installment is Stormi Steele, the powerhouse founder and CEO of the multimillion-dollar beauty empire, Canvas Beauty. Steele, who previously exited “Love & Hip Hop: Atlanta,” is now leading the charge in “Belle Collective: Birmingham” and also heads Canvas The Agency, a platform focused on helping brands and creators scale in the digital economy.
Meet the Belles of Birmingham
Exclusive first-look photos and a trailer shared with BOSSIP offer a glimpse into the lives of these dynamic women. The cast includes:
- **Stormi Steele:** The beauty industry disruptor and founder of Canvas Beauty, known for her record-breaking million-dollar TikTok livestreams.
- **Amber Jones:** Stormi’s trusted CFO and “business soulmate,” who brings financial strategy and influence from Birmingham’s social and business circles.
- **Tiffaney Jones:** A vibrant entrepreneur and devoted wife, centered on faith and traditional values, passionate about strengthening marriages.
- **Funmi Ford:** A Nigerian-American marketing strategist and fashion influencer, known for her business acumen and unfiltered honesty.
- **K’la Inman:** A talent manager, entrepreneur, and mother of four, embracing reinvention after divorce and tapping into her bold alter ego, “Zayla.”
The series promises to explore their journeys as they build brands, nurture families, and forge lasting legacies. Viewers can expect to see Stormi reflecting on Canvas Beauty’s humble beginnings, Funmi highlighting her influencer platform, K’la showcasing her talent management skills, Amber balancing her role as CEO with being a wife and mother, and Tiffaney focusing on bringing women together and serving her community.
Sisterhood, Success, and Southern Charm
The trailer teases moments of camaraderie, including the ladies wearing traditional African garb and engaging in fireside chats. Motherhood and business are central themes, with scenes showing Stormi in meetings and K’la connecting with her daughter. The series is produced by Kingdom Reign Entertainment for OWN, with Carlos King serving as executive producer.
Will you be tuning in for the premiere of ‘Belle Collective: Birmingham’ on April 10? Let us know who you’re most excited to see in the comments below!