Imagine facing a sudden layoff after dedicating years to a fulfilling corporate career. For Dawn Kelly, that setback became the catalyst for an incredible journey. Today, she’s not only celebrating nearly a decade of her beloved health food eatery, The Nourish Spot, but also building a lasting legacy in Jamaica, Queens. This milestone arrives perfectly timed with Black Women’s History Month, highlighting Kelly’s resilience and vision.
From Layoff to Legacy: The Birth of The Nourish Spot
Kelly’s story is a powerful testament to betting on yourself. After being laid off from her role as Vice President of Global Communications at Prudential Financial at age 52, she entered a period of grief. Simultaneously, she was navigating her own health challenges, having been diagnosed with pre-diabetes and rheumatoid arthritis. It was her daughter, Jade Duncan, who encouraged her to channel her determination into action.
“I was in my room crying, and my daughter… came in my room and said to me, ‘Could you find my mother? Because my mother is a fighter. I don’t know who you are,’” Kelly recalled. This pivotal moment spurred her to research and build The Nourish Spot, not just for her own healing but to serve her community.
Nourishing a Community, One Bite at a Time
The Nourish Spot has become a cornerstone on Guy R. Brewer Boulevard in Southeast Jamaica, Queens—an area historically underserved by nutritious food options. Kelly, who lives in the same community, felt a deep responsibility to address this need. “I feel delighted, I feel proud… I feel grateful that I’m able to deliver the change that my community needed,” she shared.
The menu features customizable smoothies, fresh salads, natural juice blends, and wraps. A personal favorite of Kelly’s is the ‘Berry Crazy’ smoothie, a delightful mix of berries and natural sweeteners. The shop’s mission extends beyond just serving food; it aims to inspire healthier lifestyles and reduce the risk of chronic diseases like diabetes, heart disease, and cancer.
A Family Affair and Community Impact
Kelly runs The Nourish Spot with her children, most notably her daughter Jade, a trained chef from Johnson & Wales, who brings culinary expertise and helps shape the menu. This family involvement underscores the business’s commitment to generational impact.
Beyond its daily operations, The Nourish Spot actively builds community. Kelly partners with local Black-owned businesses, like She Got The Juice and Tribe & Oak, for collaborative projects. Furthermore, through partnerships with nonprofits, the shop serves as a culinary and hospitality training ground for local youth, offering hands-on experience and connecting them with fair-wage employers.
Expanding Reach and Making History
The Nourish Spot’s influence extends far beyond its storefront. In 2020, Kelly made history as the first Black-owned vendor at Forest Hills Stadium. The momentum continued with a partnership at the U.S. Open’s food concession program in 2022, and vendor runs at Citi Field in 2023. Travelers can now also find The Nourish Spot concessions at JFK Airport.
Kelly’s journey is a powerful example of resilience, vision, and community spirit. In a time when many Black women face economic challenges, her success offers a beacon of hope. Her advice to those facing uncertainty? “Think broadly. Take all the limits off. Don’t put yourself in a box. Nobody can keep us down.”
What inspires you most about Dawn Kelly’s journey with The Nourish Spot? Share your thoughts and favorite menu items in the comments below!